Adidas Skincare Line

PROJECT DESCRIPTION:

To develop a brand extension focused on skincare products for Adidas’ target audience. That captures also Adidas’ core values performance, passion, integrity, and diversity. 

PROJECT CONCEPT/ DESIGN GOALS: 

Adidas appears as widely focused on design and driven by the idea of coming up with something unique, innovative but also compelling and rewarding at the same time. Adidas offers the latest and greatest gear that they have to offer at every moment for women, men, and children. They offer apparel, shoes, and accessories. Coming up with something unique, innovative but also compelling and rewarding at the same time for skincare. My inspiration was bringing a compelling yet bold idea and also including the famous Adidas’ iconic three-stripes design.